Social media campaign for Sandra Zahonero hairstylist, located in Castellón de la Plana (Spain).

 

The goal was to increase her Facebook and Instagram followers as well as capture new leads. Therefore, the campaign run in two phases: an initial brand awareness campaign followed by a conversion campaign to promote the Balayage service.  

 

The project involved:

• designing the banner ads (animated and static);

• designing and building the landing page for the conversion phase.

 

Tools used: Adobe Photoshop, Illustrator, Premiere Pro and WordPress.

 

Work created in September 2020, at Impar Ads agency.