IMPAR ADS BRAND IDENTITY
Brand identity design for the digital advertising agency Impar Ads.
The project involved the design of:
designing the logo;
defining the colour palette and typography;
designing the website, social media content and all the promotional material (banner ads, landing pages, emails etc.).
You can visit the Impar Ads website here.
Tools used: Adobe Illustrator, Adobe Photoshop, Adobe Premiere Pro, WordPress.
The logo and main branding elements were designed in July 2020. The project was subsequently expanded.
Colour Palette (main & secondary)